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OpsHub Integration Manager

No-code integration platform for rich bi-directional sync

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OpsHub Integration Manager

Integrate Salesforce and Azure DevOps in Minutes

Break down silos between sales, service, and development by connecting support and development teams – real-time, bi-directional sync.

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Salesforce and Azure DevOps Integration Overview

When Salesforce and Azure DevOps operate separately, customer commitments get lost in translation. Sales and support teams log bugs, and enhancement requests in Salesforce—but developers in ADO often never see them with full context.

With OpsHub Integration Manager (OIM), an enterprise – grade data integration platform, teams have complete visibility across the customer-to-code journey. Automatically sync cases and enhancement requests to ADO as structured work items—complete with priorities, attachments, status updates, and comments and history.

This means no manual effort, fewer delays, and stronger alignment—so customer needs don’t just get logged, they get delivered on time.

Trusted by the world’s leading enterprises

ABB
AirBus
AMD
American Express
Bosch eBike System
CTCT
Charter Communication
DCSS
Deloitte(State of Florida)
Elevance Health
GLIC
Guggenheim Partners
Hersheys
Lear Corporation
Lockheed Martin (Huntsville)
Micron
OSRAM
Panasonic Avionics
Philips IGT HealthTech
Raspberry Pi
Roche
SAIC (Direct)
Schaeffler
Socionext
UPMC
Western Digital
Mastercard
GE-Vernova
UPS
Avanade (via Accenture)
Bank of America
Carl Zeiss
Daimler Truck
EY
MMC
Nestle
Siemens

Why should you integrate Salesforce and Azure DevOps?

  • Ensure customer commitments are delivered on time: Automatically turn cases or feature requests into ADO work items—so nothing is missed.
  • Align customer-facing teams and engineering: Sync statuses, comments, and priorities across tools, enabling real-time collaboration without manual coordination.
  • Drive traceability from request to release: Maintain full visibility across the lifecycle—from a sales/service request in Salesforce to deployment in ADO.

Why Companies of All Sizes Love OpsHub

Integration That Fits Your Workflow

No process changes. No team disruption.

Whether you’re syncing 5 work items or 5 million, OpsHub handles multi-instance, custom field, and high-volume environments— without breaking your flow or forcing you into a rigid, one-size-fits-none model.

Secure, Scalable, Zero-Plugin Setup

Configure everything in clicks, not code.

Configure, deploy, and manage syncs through a simple UI or API—no scripts, no fire drills, and no handoffs to engineering. Sit back and enjoy the confidence to scale without disruption.

The Richest Sync Experience Available

More than fields—sync what matters.

Comments, attachments, formatting, hierarchy, and traceability—all preserved across tools. Need to add custom fields or nested structures to the mix? We’ve got it.

How OpsHub Integration Manager integrates Salesforce and Azure DevOps

OpsHub Integration Manager delivers secure, enterprise-scale integration without plugins or performance impact. It runs externally to Salesforce and Azure DevOps, scales across thousands of projects, and supports deployment in your cloud, our cloud, or fully on-prem—whatever your compliance requires. With secure, API-based sync, there’s no need for admin rights or global permissions.

Teams sync everything—fields, relationships, comments, and updates—without writing a single line of code. OpsHub keeps data clean and consistent, even as records change. The result: fewer delays, less rework, and complete traceability from customer request to resolution.

How to Integrate Salesforce and ADO using OIM

01

Step

Set up connection to Salesforce and ADO.

02

Step

Select projects and entities to be synchronized.

03
Step

Define the sync direction and map fields across both systems.

04
Step

Activate the sync and monitor real –time performance via OIM’s dashboard.

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Use Case: Salesforce and Azure DevOps Integration

Problem Statement:

Customer-facing teams use Salesforce to capture product issues and feature requests. Developers use Azure DevOps to plan and deliver work. Without integration, teams waste time duplicating data, chasing updates, and clarifying missing information—slowing down response times.

Goal:

Ensure customer requests and cases move smoothly from Salesforce to Azure DevOps—automatically, with full context—so every team knows what to do, when to act, and how to close the loop faster.

  • A support agent logs a case in Salesforce for a customer-reported product issue.
  • OpsHub auto-creates a linked bug or feature in ADO, carrying over all context—description, priority, attachments and history.
  • A developer investigates and updates the ADO item. OpsHub syncs those updates (status, comments) back to the Salesforce case.
  • Once resolved in ADO, the Salesforce case is updated automatically allowing the agent to notify the customer with confidence and clarity.

Benefits of Integration for Salesforce and Azure DevOps Users

For Salesforce Users

  • View ADO updates like status, assignee, and resolution notes without leaving Salesforce in real-time
  • Automatically sync cases to Azure DevOps issues with full context—description, priority, attachments, and more.
  • Stay informed without chasing engineering for progress or timelines.

Azure Devops Users

  • Receive structured, complete requests from Salesforce with no missing details.
  • No need to switch tools or respond to constant update requests.
  • See which bugs or features matter most—customer urgency and priority sync directly from Salesforce into ADO.

Business value provided

Better Resource
Utilization

0%

Increase in
Customer Satisfaction

0%

Growth in SLA
Turnaround Time

0%

Get started with Salesforce and Azure DevOps today!

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Frequently Asked Questions

What is the frequency of synchronization between Salesforce and Azure DevOps?

OpsHub Integration Manager supports near real-time synchronization between Salesforce and Azure DevOps, with sync intervals as low as 30 seconds or 1 minute. You can also configure the sync to run at specific intervals (e.g., every 15 minutes) based on your system load, business requirements, or preferred update frequency.

Is the integration compatible with Salesforce Lightning and Classic?

Yes. OpsHub supports both Salesforce Lightning and Classic interfaces. The integration works with standard and custom objects across both UI environments, ensuring flexibility regardless of your Salesforce version.

Does the integration support Azure DevOps Boards on both cloud and server?

Yes. OpsHub supports Azure DevOps Services (Cloud) and Azure DevOps Server (on-prem, formerly TFS). They can handle hybrid environments and support project collections, area paths, iterations, and custom work item types.

Can I define field-level mappings and conditional rules?

Absolutely. OpsHub allows you to configure mappings for both standard and custom fields. Field transformations, default value settings, conditional sync rules, and filters can all be defined via a no-code interface, providing flexibility in how data is synchronized between systems.

How is user identity mapped between Salesforce and Azure DevOps?

OpsHub supports static and dynamic user mapping. You can sync updates under specific users or use a service user with a configurable mapping table that matches user identities based on email or username. This ensures that actions taken in one system are accurately attributed in the other.

Integrate Salesforce with these connectors

Integrate Azure Devops with these connectors

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